Flagship service

Digital marketing for apps, games, SaaS and businesses of any size.

Avicenna operates like a full-service growth agency inside a technology consulting firm: tracking, strategy, execution, creative testing and transparent monthly reporting.

Strategy Software Cloud Growth HCI

Capabilities

Every channel is tied to deliverables and the KPIs it should move.

ASO for Google Play and Apple App Store

Keyword research, localisation, titles, subtitles, short and long descriptions, category strategy and competitor tracking.

Deliverables
Store audit, metadata drafts, screenshot and icon test plan, listing experiment backlog and review response playbook.
KPIs
Keyword rank, category rank, conversion rate, downloads, rating quality and review velocity.

App growth and user acquisition

Install campaigns, funnel planning, retention analysis, LTV optimisation, event tracking and monetisation consulting.

Deliverables
UA media plan, Firebase or AppsFlyer or Adjust event map, cohort dashboard and budget pacing rules.
KPIs
CPI, ROAS, D1/D7 retention, LTV, ad revenue, purchase conversion and churn.

SEO and content

Technical audits, Core Web Vitals, on-page SEO, schema, content clusters, local SEO, international SEO and e-commerce SEO.

Deliverables
SEO roadmap, structured data plan, content calendar, landing pages and link acquisition targets.
KPIs
Organic traffic, qualified leads, rankings, crawl health, impressions, conversions and revenue by page.

Social, CRM and retention

Organic social, community management, creator partnerships, email, SMS, lifecycle automation and push strategy.

Deliverables
Channel calendar, lifecycle flows, creator brief, community playbook and retention experiments.
KPIs
Engagement, list growth, open rate, click rate, repeat purchase, reactivation and referral activity.

Analytics and CRO

GA4, GTM, server-side tracking, consent mode, conversion APIs, heatmaps, session recordings and funnel testing.

Deliverables
Measurement plan, dashboard, consent-safe tracking setup, A/B test backlog and CRO reports.
KPIs
Conversion rate, tracked revenue, consented event quality, funnel completion and experiment lift.

Verticals

Growth work tailored to the market you serve.

We deliver digital marketing for businesses of any size and any industry, from local restaurants to global software platforms.

Restaurants & food delivery

Menu SEO, local ads, delivery-app growth, Google Business Profile, review generation and retention campaigns.

Mobile games & apps

ASO, install campaigns, creative testing, in-app event tracking, retention and ad-mediation consulting.

E-commerce

Shopping campaigns, e-commerce SEO, lifecycle email, CRO and revenue dashboards.

Healthcare and clinics

Local SEO, trust-led content, compliant lead generation and appointment conversion.

Real estate

Local search, listing landing pages, lead nurturing and paid social for buyer and renter demand.

Fitness and gyms

Local campaigns, referral loops, trial booking funnels and retention messaging.

Education

Search campaigns, content clusters, open-day funnels and lead scoring.

Professional services

LinkedIn Ads, authority content, local SEO and conversion-focused landing pages.

SaaS

B2B paid media, content clusters, product-led funnels and activation analytics.

Travel and hospitality

Seasonal search, remarketing, booking CRO and reputation campaigns.

Automotive

Inventory ads, local search, lead forms, CRM journeys and review growth.

Engagement

A five-step growth process with less guesswork.

  1. 1 Audit
  2. 2 Strategy
  3. 3 Launch
  4. 4 Optimise
  5. 5 Report

Pricing

Choose a starting tier. We quote around the work that matters.

Scale

For app, game and multi-market brands with large test volume and senior reporting needs.

Request custom quote

FAQ

Questions growth teams ask before starting.

Do you handle both app and web marketing?

Yes. Avicenna supports app growth, web acquisition, local search, e-commerce, SaaS funnels and industry-specific campaigns.

Can you work with existing agencies or internal teams?

Yes. We can run a dedicated workstream, audit performance, fill specialist gaps or lead the full program.

Do you support GDPR-compliant measurement?

Yes. Consent mode, server-side tracking, clear event naming and privacy-aware reporting are part of the setup.

Are prices fixed?

No. Starter, Growth and Scale are scope levels. Each quote depends on channels, markets, creative volume and reporting needs.

Free growth audit

Show us the app, site or campaign account. We will show you the clearest next moves.

Use this form for ASO, SEO, paid media, social, CRM, analytics or CRO. We will respond with a practical audit path.

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